Super Museums: Being mindful of every opportunity to delight audiences
Originally published on the Museum iD website. Adam Rozan, Allison Agsten, Hanna Cho and Aimee Chang on why museums should...
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Museum Audiences
Writing about who visits museums, who does not, and what that tells us about how these institutions connect with the public.
"Super Museums: Being mindful of every opportunity to delight audiences" was originally published on the Museum iD website. It is about paying attention to every touchpoint, not just the exhibitions.
The Mythological Museum Visitor – The Young Cosmopolitan
Originally published October 2009 on the Western Museum Association’s blog. The Targeting Young Cosmopolitans in Museums study was born out...
"The Mythological Museum Visitor" was originally published in October 2009 on the Western Museum Association's blog. I looked at the gap between who museums think their visitors are and who actually shows up.
More audience research and writing on the way. This is one of the questions I keep coming back to.